{"id":4295,"date":"2021-09-20T10:35:40","date_gmt":"2021-09-20T02:35:40","guid":{"rendered":"https:\/\/www.mediaonasia.com\/?p=4295"},"modified":"2021-09-20T10:35:41","modified_gmt":"2021-09-20T02:35:41","slug":"mediaonasia-%e3%80%90%e6%96%b0%e5%8b%95%e5%90%91%e3%80%91%c2%b7-verizon-media-apac-growth-summit-2021-2-2","status":"publish","type":"post","link":"https:\/\/www.mediaonasia.com\/zh-hant\/mediaonasia-%e3%80%90%e6%96%b0%e5%8b%95%e5%90%91%e3%80%91%c2%b7-verizon-media-apac-growth-summit-2021-2-2\/","title":{"rendered":"MediaOnAsia \u3010Digital Marketing\u3011\u00b7 2021 Digital Marketing \u8da8\u52e2 \u3010\u4e0b\u3011"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">1. \u5f37\u8abf\u53ef\u6301\u7e8c\u6027<\/h2>\n\n\n\n<p>81% \u7684\u6d88\u8cbb\u8005\u5f37\u70c8\u8a8d\u70ba\u4f01\u696d\u61c9\u8a72\u5e6b\u52a9\u6539\u5584\u74b0\u5883\u3002<\/p>\n\n\n\n<p>\u9019\u662f\u4e00\u500b\u4e26\u4e0d\u5947\u602a\u7684\u6578\u5b57\u3002\u5728\u904e\u53bb\u7684\u5e7e\u5e74\u88e1\uff0c\u6211\u5011\u770b\u5230\u54c1\u724c\u671d\u8457\u53ef\u6301\u7e8c\u7684\u672a\u4f86\u767c\u5c55\uff0c\u7121\u8ad6\u662f\u901a\u904e\u4ed6\u5011\u4f7f\u7528\u7684\u6750\u6599\u3001\u5305\u88dd\u3001\u7cfb\u7d71\u9084\u662f\u5176\u4ed6\u65b9\u9762\u3002<\/p>\n\n\n\n<p>\u4ecd\u5728\u7e7c\u7e8c\u8ffd\u5c0b\u66f4\u7da0\u8272\u7684\u5730\u7403\uff0c\u6d88\u8cbb\u8005\u6b63\u5728\u7a4d\u6975\u5c0b\u627e\u4ee5\u76ee\u7684\u70ba\u95dc\u6ce8\u53ca\u5c0e\u5411\u74b0\u5883\u7684\u54c1\u724c\u3002\u7531\u65bc\u73fe\u6642\u5730\u7403\u662f\u8655\u65bc\u8106\u5f31\u7684\u72c0\u614b\uff0c\u6240\u4ee5\u54c1\u724c\u5728 2021 \u5e74\u91cd\u7533\u5176\u53ef\u6301\u7e8c\u6027\u5c07\u662f\u95dc\u9375\u3002<\/p>\n\n\n\n<p>Ocean Cleanup \u662f\u4e00\u500b\u5f88\u597d\u7684\u54c1\u724c\u4f8b\u5b50\u3002\u57282020\u5e7410 \u6708\u4e0b\u65ec\uff0c\u4ed6\u5011\u5c55\u793a\u4e86\u7b2c\u4e00\u6b3e\u5b8c\u5168\u7531\u5f9e\u5927\u592a\u5e73\u6d0b\u5783\u573e\u5e36\u6536\u96c6\u7684\u5851\u6599\u88fd\u6210\u7684\u7522\u54c1\u3002<\/p>\n\n\n\n<p>\u4ed6\u5011\u4f7f\u7528TINT\u4f86\u5206\u4eab\u516c\u544a\uff0c\u5176\u4e2d\u6982\u8ff0\u4e86\u8a72\u54c1\u724c\u5c07\u5982\u4f55\u7e7c\u7e8c\u4f7f\u7528\u4f86\u81ea\u6d77\u6d0b\u7684\u56de\u6536\u7522\u54c1\u4f86\u5275\u9020\u7f8e\u89c0\u3001\u53ef\u6301\u7e8c\u7684\u7522\u54c1\u3002\u5728\u4e00\u500b\u5b8c\u6574\u7684\u5faa\u74b0\u4e2d\uff0c\u7522\u54c1\u7522\u751f\u7684\u6536\u5165\u5c07\u91cd\u65b0\u8a3b\u5165\u54c1\u724c\u7684\u6e05\u7406\u6d3b\u52d5\u4e2d\u3002<\/p>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex 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https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/maxresdefault-768x432.jpg 768w, https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/maxresdefault.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">2. \u5305\u5bb9\u6027\u5c07\u662f\u95dc\u9375<\/h2>\n\n\n\n<p>\u5305\u5bb9\u6027\u4e5f\u6210\u70ba 2020 \u5e74\u66f4\u5927\u7684\u7126\u9ede\uff0c\u300cThe Black Lives Matter movement\u300d\u5f37\u8abf\u4e86\u793e\u6703\u5404\u500b\u8981\u7d20\u4e2d\u63ee\u4e4b\u4e0d\u53bb\u7684\u5730\u65b9\u6027\u554f\u984c\u3002<\/p>\n\n\n\n<p>Accenture\u7684\u4e00\u9805\u7814\u7a76\u8868\u660e\u4e86\u6587\u5316\u5c0d\u5305\u5bb9\u6027\u7684\u8f49\u8b8a\u662f\u6703\u5f71\u97ff\u6d88\u8cbb\u8005\u7684\u8cfc\u8cb7\u884c\u70ba\uff0c41%\u7684\u6d88\u8cbb\u8005\u6703\u9060\u96e2\u90a3\u4e9b\u4e0d\u53cd\u6620\u4ed6\u5011\u5c0d\u8eab\u4efd\u6c92\u6709\u591a\u6a23\u6027\u89c0\u9ede\u7684\u96f6\u552e\u5546\uff0c\u5982\u679c\u96f6\u552e\u5546\u4e0d\u53cd\u6620\u4ed6\u5011\u7684\u89c0\u9ede\u548c\u6c92\u6709\u8868\u73fe\u51fa\u8db3\u5920\u7684\u591a\u6a23\u6027\uff0c\u5247\u6709 29%\u7684\u6d88\u8cbb\u8005\u9858\u610f\u8f49\u63db\u5176\u4ed6\u54c1\u724c\u3002<\/p>\n\n\n\n<p>\u88ab\u8996\u70ba\u975e\u5305\u5bb9\u6027\u6216\u4f3c\u4e4e\u672a\u53c3\u8207\u5305\u5bb9\u6027\u5c0d\u8a71\u7684\u54c1\u724c\u53ef\u80fd\u6703\u5728 2021 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\u589e\u52a0\u8a9e\u97f3\u548c\u8996\u89ba\u641c\u7d22<\/h2>\n\n\n\n<p>\u8d8a\u4f86\u8d8a\u591a\u6d88\u8cbb\u8005\u6b63\u5728\u901a\u904e\u4f7f\u7528 ALEXA\u7b49\u8072\u63a7\u5de5\u5177\u9032\u884c\u641c\u7d22\u3002\u4e5f\u8a31\u9019\u662f\u56e0\u70ba\u4eba\u5011\u88ab\u56f0\u5728\u5bb6\u88e1\uff0c\u4ea4\u8ac7\u7684\u6a5f\u6703\u6709\u9650\uff0c\u6216\u8005\u662f\u56e0\u70ba\u9019\u7a2e\u6280\u8853\u66f4\u5bb9\u6613\u7372\u5f97\u8cc7\u8a0a\uff08\u5927\u7d04\u56db\u5206\u4e4b\u4e00\u7684\u7f8e\u570b\u5bb6\u5ead\u64c1\u6709\u67d0\u7a2e\u667a\u80fd\u63da\u8072\u5668\uff09\u3002<\/p>\n\n\n\n<p>\u4f46\u4e0d\u50c5\u53ea\u662f\u8a9e\u97f3\u641c\u7d22\u5c07\u5728 2021 \u5e74\u76db\u884c\uff0c\u6211\u5011\u9084\u53ef\u4ee5\u671f\u5f85\u5176\u4ed6\u5275\u9020\u6027\u7684\u641c\u7d22\u65b9\u6cd5\uff0c\u5982\u8996\u89ba\u641c\u7d22\u3002<\/p>\n\n\n\n<p>GOOGLE LENS \u7b49\u5de5\u5177\u4f7f\u6d88\u8cbb\u8005\u53ef\u4ee5\u641c\u7d22\u4ed6\u5011\u80fd\u770b\u5230\u7684\u4efb\u4f55\u5167\u5bb9\u3002\u9019\u610f\u5473\u8457\u71df\u92b7\u4eba\u54e1\u5c07\u9700\u8981\u66f4\u95dc\u6ce8\u5716\u50cf\u4f86\u66ff\u4ee3\u6587\u5b57\u548c\u5716\u50cf\u6a19\u8a18\u5730\u5716\u3002\u5728\u63a5\u4e0b\u4f86\u7684\u4e00\u5e74\u4e2d\uff0c\u8996\u89ba\u6548\u679c\u5c07\u5728 SEO\u4e2d\u8b8a\u5f97\u8d8a\u4f86\u8d8a\u91cd\u8981\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"http:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/shutterstock_1879150324-1024x768.jpg\" alt=\"\" class=\"wp-image-4300\" srcset=\"https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/shutterstock_1879150324-1024x768.jpg 1024w, https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/shutterstock_1879150324-300x225.jpg 300w, https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/shutterstock_1879150324-768x576.jpg 768w, https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/shutterstock_1879150324-1536x1152.jpg 1536w, https:\/\/www.mediaonasia.com\/wp-content\/uploads\/2021\/09\/shutterstock_1879150324-scaled.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>MediaOnAsia\u5c07\u5728\u672a\u4f86\u7684\u65e5\u5b50\u70ba\u5927\u5bb6\u7e7c\u7e8c\u4ecb\u7d39\u4ee5\u4e0a\u65b9\u6848\uff0c\u8acb\u7e7c\u7e8c\u95dc\u6ce8<a href=\"https:\/\/www.mediaonasia.com\/\">MediaOnAsia<\/a>\u5b98\u7db2\u6216\u8ffd\u8e64Facebook \u3010<a href=\"https:\/\/www.facebook.com\/mediaonasia\/\">mediaonasia<\/a>\u3011\u3002<\/p>\n\n\n\n<p style=\"font-size:12px\">\u5716\u7247\u53ca\u8cc7\u6599\u4f86\u6e90\uff1a<\/p>\n\n\n\n<p style=\"font-size:12px\">socialmediatoday.com<\/p>\n\n\n\n<p style=\"font-size:12px\">shutterstock<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u96a8\u8457 2020 \u5e74\u904e\u53bb\u4e86\uff0c2021\u7684Digital Marketing\u8da8\u52e2\u662f\u600e\u6a23\uff1f<\/p>\n","protected":false},"author":2,"featured_media":4302,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79,100],"tags":[133,96,136,134,137,138],"class_list":["post-4295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-zh-hant","category-marketing-trend-zh-hant","tag-digitalmarketing","tag-seo-zh-hant","tag-trend","tag-ugc","tag-visualsearch","tag-voicesearch","category-79","category-100","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MediaOnAsia \u3010Digital Marketing\u3011\u00b7 2021 Digital Marketing \u8da8\u52e2 \u3010\u4e0b\u3011 - MediaOnAsia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaonasia.com\/zh-hant\/mediaonasia-\u3010\u65b0\u52d5\u5411\u3011\u00b7-verizon-media-apac-growth-summit-2021-2-2\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MediaOnAsia \u3010Digital Marketing\u3011\u00b7 2021 Digital Marketing \u8da8\u52e2 \u3010\u4e0b\u3011 - MediaOnAsia\" \/>\n<meta property=\"og:description\" content=\"\u96a8\u8457 2020 \u5e74\u904e\u53bb\u4e86\uff0c2021\u7684Digital Marketing\u8da8\u52e2\u662f\u600e\u6a23\uff1f\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mediaonasia.com\/zh-hant\/mediaonasia-\u3010\u65b0\u52d5\u5411\u3011\u00b7-verizon-media-apac-growth-summit-2021-2-2\/\" \/>\n<meta property=\"og:site_name\" content=\"MediaOnAsia\" \/>\n<meta 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