{"id":4166,"date":"2021-03-28T16:19:51","date_gmt":"2021-03-28T08:19:51","guid":{"rendered":"https:\/\/www.mediaonasia.com\/mediaonasia%e3%80%90search-engine%e3%80%91%ef%bc%8e%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-seo\/"},"modified":"2021-03-28T16:19:51","modified_gmt":"2021-03-28T08:19:51","slug":"mediaonasia%e3%80%90search-engine%e3%80%91%ef%bc%8e%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-seo","status":"publish","type":"post","link":"https:\/\/www.mediaonasia.com\/zh-hant\/mediaonasia%e3%80%90search-engine%e3%80%91%ef%bc%8e%e6%90%9c%e5%b0%8b%e5%bc%95%e6%93%8e%e5%84%aa%e5%8c%96-seo\/","title":{"rendered":"MediaOnAsia\u3010Search Engine\u3011\uff0e\u641c\u5c0b\u5f15\u64ce\u512a\u5316 SEO"},"content":{"rendered":"\n

Jerry Chan\uff0cMediaOn Ltd. \u7684\u884c\u653f\u7e3d\u88c1\uff0c\u6bcf\u6708\u4e0d\u6642\u8ddf\u5927\u5bb6\u5206\u4eabDigital Marketing\u6700\u65b0\u8cc7\u8a0a\u3002<\/h4>\n\n\n\n

SEO\u300c\u641c\u5c0b\u5f15\u64ce\u512a\u5316Search Engine Optimization\u300d\u662f\u4e00\u500b\u591a\u9ebc\u719f\u6089\u4f46\u53c8\u591a\u9ebc\u964c\u751f\u7684\u540d\u8a5e\u3002<\/p>\n\n\n\n

SEO\u7684\u6210\u6548\u9700\u8981\u8f03\u9577\u6642\u9593\u624d\u80fd\u898b\u5230\uff0c\u56e0\u6b64\u5f80\u5f80\u90fd\u88ab\u907a\u5fd8\u4e86\u2026\u2026\u5176\u5be6SEO\u7684\u512a\u9ede\u9084\u6709\u5f88\u591a\uff1a<\/p>\n\n\n\n

  1. \u5b83\u6210\u672c\u4f4e\u4f46\u56de\u5831\u9ad8\uff0c\u5efa\u8b70\u662f\u7528\u4f5c\u5b9a\u5236\u9577\u671f\u7db2\u8def\u63a8\u5ee3\u65b9\u6848\uff1b<\/li>
  2. \u6709\u5229\u65bc\u9577\u9060\u5efa\u7acb\u53ca\u63d0\u5347\u54c1\u724c\u77e5\u540d\u5ea6\uff1b<\/li>
  3. \u7531\u65bcSEO\u80fd\u63d0\u9ad8\u9ede\u64ca\u7387 (Click through rate)\uff0c\u56e0\u6b64\u80fd\u540c\u6642\u63d0\u5347\u5176\u4ed6\u6e20\u9053\u7684\u92b7\u552e\u8f49\u63db\u7387(Conversion Rate)\uff0c\u5f9e\u800c\u63d0\u5347\u696d\u7e8c\uff1b<\/li>
  4. \u53ea\u8981\u5c07SEM\u548cSEO\u8a02\u5236\u5b8c\u5584\u7684\u7b56\u7565\uff0c\u662f\u53ef\u4ee5\u5728\u641c\u5c0b\u5f15\u64ce(Search Engine)\u4e0a\u91cd\u8907\u51fa\u73fe\uff0c\u4f7f\u4f60\u7684\u7db2\u7ad9\u4f54\u6709\u512a\u52e2\uff0c\u5f9e\u800c\u589e\u52a0\u56de\u5831\u7387\u3002<\/li><\/ol>\n\n\n\n
    \"\"<\/figure>\n\n\n\n

    2020\u5e74SEO\u7684\u65b9\u5411\u662f\u2026\u2026<\/p>\n\n\n\n

    1. \u597d\u597d\u5229\u7528Google Map<\/li><\/ol>\n\n\n\n

      MEO (Map Engine Optimization)\u662f\u4e00\u500b\u5f88\u597d\u7684\u529f\u80fd\u3002\u900f\u904eGoogle\u5546\u5bb6\u7684\u6b63\u78ba\u5b8c\u6574\u8cc7\u8a0a\uff0c\u5982\uff1a\u5730\u5740\u53ca\u96fb\u8a71\u3001\u53ef\u7528\u8a2d\u65bd(\u5982wifi)\u3001\u5546\u5bb6\u7167\u7247\u7b49\u3002\u540c\u6642\u5229\u7528\u793e\u7fa4\u8a0e\u8ad6\u53ca\u8a55\u50f9\u6578\uff0c\u722d\u53d6\u5546\u5bb6\u5730\u5340\u6392\u540d\u8d8a\u524d\u3002<\/p>\n\n\n\n

      1. \u63d0\u9ad8\u6210\u70ba\u7cbe\u9078\u6458\u8981\u7b2c0\u540d\u7684\u6a5f\u6703<\/li><\/ol>\n\n\n\n

        \u512a\u5316SEO\uff0c\u6392\u540d\u8d8a\u524d\u9762\u6a5f\u7387\u8d8a\u9ad8\uff1b\u591a\u5229\u7528\u300c\u554f\u53e5\u300d\u7684\u5167\u5bb9\u65b9\u5f0f\u5448\u73fe\uff1b\u5584\u7528\u6a19\u8a18\u6a19\u7c64\uff0c\u6e05\u695a\u5217\u51fa\u6587\u7ae0\u91cd\u9ede\u3002<\/p>\n\n\n\n

        \u300c\u662f\u6642\u5019\u70ba\u65b0\u7684\u4e00\u5e74\u597d\u597d\u8a08\u5283\u5f9e\u800c\u7372\u53d6\u66f4\u9ad8\u7684\u641c\u7d22\u6392\u540d\u3002\u300d<\/p>\n\n\n\n

        \"\"<\/figure>\n\n\n\n

        Key Takeaway<\/p>\n\n\n\n

        1. \u7576SEO\u5efa\u7acb\u5f8c\uff0c\u9577\u9060\u662f\u9700\u8981\u7e7c\u7e8c\u4fdd\u6301\u7db2\u7ad9\u5167\u5bb9\u66f4\u65b0\uff0c\u624d\u80fd\u4fdd\u6301\u6392\u540d\u53ca\u589e\u52a0\u696d\u7e3e\u3002<\/li>
        2. \u9664\u4e86\u5229\u7528SEO\u5916\uff0c\u9084\u9700\u7d50\u5408ZMOT (\u96f6\u985e\u63a5\u89f8\u884c\u92b7\u8853Zero Moment Of Truth)\u53caORM (\u7db2\u4e0a\u53e3\u7891\u7ba1\u7406Online Reputation Management)\u4f86\u7dad\u8b77\u54c1\u724c\u5f62\u8c61\u3002<\/li>
        3. SEO\u548cSEM\u7684\u7279\u9ede\u5404\u6709\u5343\u79cb\uff0c\u662f\u4e0d\u80fd\u7f3a\u5c11\u7684\u7db2\u8def\u63a8\u5ee3\u65b9\u6848\u3002<\/li><\/ol>\n\n\n\n

          \u60f3\u77e5\u66f4\u591a\u5167\u5bb9\uff0c\u8acb\u7e7c\u7e8c\u95dc\u6ce8MediaOnAsia\u5b98\u7db2<\/a>\u6216\u8ffd\u8e64Facebook \u3010mediaonasia<\/a>\u3011\u3002<\/p>\n\n\n\n

          \u5716\u7247\u53ca\u8cc7\u6599\u4f86\u6e90\uff1a<\/p>\n\n\n\n

          \u5275\u610f\u5b78\u5802  + \u5f35\u98db\u5275\u610f\u884c\u92b7 \u2013 SEO<\/p>\n\n\n\n

          Unsplash.com<\/p>\n","protected":false},"excerpt":{"rendered":"

          SEO\u300c\u641c\u5c0b\u5f15\u64ce\u512a\u5316Search Engine Optimization\u300d\u662f\u4e00\u500b\u591a\u9ebc\u719f\u6089\u4f46\u53c8\u591a\u9ebc\u964c\u751f\u7684\u540d\u8a5e\u3002<\/p>\n","protected":false},"author":3,"featured_media":4167,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[104,105],"tags":[106,96,107],"class_list":["post-4166","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-marketing-zh-hant","category-seo-zh-hant","tag-search-engine-marketing-zh-hant","tag-seo-zh-hant","tag--zh-hant","category-104","category-105","description-off"],"yoast_head":"\nMediaOnAsia\u3010Search Engine\u3011\uff0e\u641c\u5c0b\u5f15\u64ce\u512a\u5316 SEO - MediaOnAsia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mediaonasia.com\/zh-hant\/mediaonasia\u3010search-engine\u3011\uff0e\u641c\u5c0b\u5f15\u64ce\u512a\u5316-seo\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MediaOnAsia\u3010Search Engine\u3011\uff0e\u641c\u5c0b\u5f15\u64ce\u512a\u5316 SEO - 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